New AI startup Medialive brings media buyers, sellers and vendors together to collaborate directly in a shared (digital) room ...
We look at ad tech’s first open standard for agentic AI. How does it work, and what should advertisers be doing now? Last week, a number of ad tech industry members came togethe ...
The murky, highly complex business of helping advertisers buy space on digital media is currently dominated by Google, Amazon ...
The Justice Department last week sought to persuade a federal judge in Virginia to force Alphabet Inc.’s Google to sell off part of the company and change the way it does business to improve ...
Jon Weissman, a computer science expert at the University of Minnesota, reviewed Google’s source code for the two ad tech products – which he called “beautiful to look at” – and said it was ...
Agencies have begun to quietly talk about Google holding dinner meetings in New York and Los Angeles during the past few months for execs who typically work with buy-side tools but not ...
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