In the ever-evolving landscape of search engine optimization (SEO), understanding the nuances of different search engines is crucial for maximizing online visibility. Yahoo and Bing, though often ...

Microsoft Bing may use ProductGroup markup in the future for its "captions" in the Bing Search results. Fabrice Canel from Microsoft said while they do not support it yet, "it’s on our radar" and "the ...

Fabrice Canel from the Microsoft Bing team told SEOs that instead of focusing on traffic and rankings, they should focus on conversions and click value. He said on X, "SEOs should focus on conversion.

Citations and placement in AI answers are turning into the visibility signals that decide who enters the final click.

Bing is rolling out a new version of Generative Search that displays information in an intuitive way that encourages exploration but also prioritizes clicks from the search results to websites.

AI-powered search is drastically changing the way people find information. For years, ranking well in Google and Microsoft Bing has been the foundation of search visibility. But as AI-driven search ...

The year 2023 was unlike any other I’ve seen in SEO and Search. I say this as someone who has been in this industry since 2007. Many others I spoke to expressed similar sentiments at various points ...