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Online marketing is crucial for business success. Learn how to assess your options and create an effective digital marketing ...

When reading popular websites about digital trends in banking, one can notice that two out of three articles talk about Big Data, Artificial Intelligence, and even quantum computing. At the same time, ...

Successful marketing today relies on strategy that blends creativity, timing, and precision. Every campaign must connect business goals with consumer behavior in a constantly changing digital world.

It’s hard to pinpoint the first use of the phrase “digital transformation,” but it has been around since at least 2012. And of course, the process of digitization, or migrating towards computerized ...

According to the research website Exploding Topics, 77 percent of companies have already started their digital transformation journey. The good news is that most organizations have embraced this ...

Janette Novak is a freelance journalist and consultant who specializes in teaching online business and small business marketing. Previously, Janette owned a boutique marketing agency and served as a ...

CVS Health is tapping into Microsoft's technologies, including cloud computing and artificial intelligence, to accelerate its "digital-first" strategy. The pharmacy retail company announced Thursday a ...

Professional conferences have changed in one big way since early 2020: Many now offer a choice between in-person and virtual attendance. That means you’ve got a lot more flexibility for fitting ...

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Florida's business landscape is a dynamic, evolving engine of activity. The 2021 influx of residents and businesses, which I was part of, amplified this vibrancy. Though the initial frenzy has settled ...