When marketers incorporate VR and AR into their campaigns, they can create immersive experiences that captivate audiences and ...

One of the most interesting things about Vision Pro is the way Apple is positioning its fully immersive capabilities. While many have interpreted the company’s actions as relegating VR to an ...

SAN FRANCISCO--(BUSINESS WIRE)--Sandbox VR, the leader in virtual reality gaming, is excited to announce the latest experience created by its in-house AAA gaming studio. Seekers of the Shard: ...

Pepperdine Graziadio students are using virtual reality to learn business Immersive technology is reshaping the way ... was that experiencing the VR content alone wasn’t enough for his students to ...

The short fully immersive virtual reality film features the full game-day experience for the Oakland Ballers and their fans.

Talk to Me was released in 2023 and stars Sophie Wilde as a grieving teenager who discovers that she can communicate with her ...

Virtual reality uses technology to “transport” you to a digital space where you can move through and interact with a simulated environment. It’s just one type of extended reality, an umbrella term ...

Immersive technology isn’t a silver bullet, but—much like the web once was—it is a powerful medium for building deeper, more ...

Developers can create Apple Vision Pro apps that take over a user's whole vision, but if that user moves a certain distance, Apple will switch off the app. Apple doesn't tend to talk about fully ...