Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. In this digital age, where a single viral video on TikTok can seemingly spark a new trend ...
The Drum examines new WFA research that reveals how successful marketers are integrating AI while maintaining core marketing strengths. Based on data from 600 global brands, here’s what’s actually ...
Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. At my advertising agency, one of our primary jobs is to demystify the digital marketing ...
Opinions expressed by Entrepreneur contributors are their own. Many “influencers” and self-proclaimed guru’s on the internet would have you believe that marketing is the solution to all of your issues ...
The University of Johannesburg’s (UJ) Department of Marketing Management is proud to announce a thought-provoking public lecture by Professor Michael T. Ewing, a globally recognised branding expert ...
Marketing is a fickle beast. First, infographics were the cool thing. Now, it’s videos. Facebook is constantly changing its algorithms (keeping business owners like you and me on our toes). The same ...
Marketing starts with planning an item's production, and it ends with consumers taking delivery. The middle stages involve logistics, or the physical transportation and distribution of the product. If ...
Opinions expressed by Entrepreneur contributors are their own. Marketing ethics is not a topic I typically focus on, but I think it’s one worth talking about, especially for companies that need to ...
Doha Qatar 11 th March, 2012 EasyPro, a local based professional training provider in Softskills, Marketing, Management and Finance is set to feature Prof. Philip Kotler in its forth coming training ...
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