Marketing software can help your business engage customers and connect with prospective buyers to grow your brand awareness ...

When marketers incorporate VR and AR into their campaigns, they can create immersive experiences that captivate audiences and ...

It seems many companies now believe that great innovation is today’s best marketing strategy. CEOs have become exceptionally ...

Heineken, Aerie, and Polaroid have joined the anti-AI wave, cozying up to customers who dig an analog life.

It might seem that in an age of mass production and advanced technology, the handiwork of artisans is doomed to failure.

The agency holding group is letting clients plan, create and deploy campaigns independently using WPP Open Pro.

AI is rapidly changing our world, and that's especially true in the office. From the advent of new AI services like ChatGPT, to the integration of large language models into consumer products like iOS ...

Microsoft promoted Judson Althoff to CEO of its commercial business, expanding his role.