A new study shows AI search engines rely on less popular domains, expanding web diversity and challenging traditional SEO ...

A new academic study comparing traditional web search results with those generated by AI-driven systems has found that generative AI tools frequently rely on less popular ...

LLM optimization is evolving from intuition to measurement. Here’s how to track visibility, align with SEO, and prepare for ...

Some people achieve success thanks to favorable circumstances: wealthy parents, prestigious degrees or lucrative connections.

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AI search engines like GPT-4o and Gemini favor lesser-known sites over popular ones, citing low-traffic domains rarely seen in Google’s top 100 results.