Facebook’s global advertising revenue is forecast to surpass $100 billion in 2024, according to WARC Media’s latest “Platform Insights” report. If achieved, that would make the Meta-owned platform the ...

Meta earns revenue by selling ad space on platforms like Facebook and Instagram and is expanding into the metaverse with virtual reality products.

Facebook's stable ad performance and improving metrics offer advertisers a cost-effective and reliable platform to reach engaged audience. Facebook advertising continues to offer strong ROI for ...

Droga5's latest work marks a return to Facebook showcasing its more human side and echoes the sentiment of its early ads.

Subscriptions for user opting not to see personalised ads on its platforms will start from £2.99 a month for UK users.

Thousands of ads on Facebook and Instagram have promoted “fuel filters” using videos demonstrating how they can be easily modified into gun silencers—a process that, without federal approval, could ...

So, you’ve launched your ad campaign. You’ve set up your targeting, written some punchy copy, picked a catchy image or maybe a video and hit "go." A few days pass, then a week, and you’re left ...

Natalie Cusson is a small business owner with over 15 years experience in the creative arts. She's worked on ad campaigns for many trusted brands such as Nike, Subaru, Polaris, Red Bull and ...

Nick is a Features author who's been writing for fellow tech geeks since 2011. While he's mostly focused on phones, he's also thrilled by cameras and audio gear of all shapes and sizes. On weekends, ...

DataAlly, an AI-powered marketing analytics platform, has announced the launch of the beta testing phase of its platform, which focuses entirely on Facebook ad creative performance. This cutting-edge ...

You might already know that Facebook’s biggest strength isn’t the social media platform itself, but the user data it collects. The data we hand over without thinking twice is what this ...