Bringing back the BFG for a second year was a “no-brainer”, explains marketing director Radha Davies, as the grocer looks to cement its value credentials.

From suites at the F1 Grand Prix to appointments at the Mayo Clinic, private jet companies pull out all the stops to win ...

Unlike online programs that are taught entirely asynchronously, the M.S. in Strategic Marketing Communications was designed to ensure maximum interactivity between students, faculty members, and ...

M.S. in Strategic Marketing Communications faculty members are highly experienced professionals who have worked in industry and/or have founded and led their own companies. You benefit from their ...

Shopify and WooCommerce both let you build an e-commerce store without code -- but the user experience is very different. Here’s what I learned from testing these tools.

A number of television executives have been affected by the major round of layoffs at Paramount, the first since the company ...

LAS VEGAS, NV – October 29, 2025 – PRESSADVANTAGE – Cobalt Keys LLC, a Las Vegas-based public relations and communications services firm, has announced its exclusive dual certification as an official ...

So you just joined Twitter and keep hearing about “Twitter handles”? It might sound technical, but it’s actually pretty ...

When the Center for Learning through Games and Simulations launches Pages of the Press this fall, it won’t just be creating a ...

Explore how the NBA transformed into a billion dollar empire through strategic growth and star power in sports entertainment.

Q3 2025 Earnings Call October 31, 2025 8:30 AM EDTCompany ParticipantsErica Bartsch - Executive Vice President of Strategy ...

Entertainment marketing, when rooted in purpose, can be a powerful force for good, fostering positive cultural change while ...