Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. DSP Chango Gets $1.4 Million Demand-side platform Chango (AdExchanger.com Q&A) which is focused on bringing search and ...
Advertisers are begging for easier access to retail media networks. Research from ad server platform Koddi shows that 96% of media buyers say they "will certainly or will consider buying on-site media ...
Microsoft is winding down its demand-side platform (DSP), “Microsoft Invest” and named Amazon DSP as its preferred partner. But Microsoft is not the only big tech company putting its trust in Amazon.
WASHINGTON--(BUSINESS WIRE)--RCKRBX™, the first SaaS (Software-as-a-Service) platform for multifamily real estate to deliver leading indicator, demand-side data based on comprehensive responses from ...
WASHINGTON--(BUSINESS WIRE)--RCKRBX™, the first SaaS (Software-as-a-Service) platform for multifamily real estate to deliver demand-side, leading indicator data based on comprehensive responses from ...
Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. While advertisers leverage demand-side platforms (DSPs) to set up and launch their campaigns ...
NEW YORK, Aug. 24, 2023 (GLOBE NEWSWIRE) -- Mediaocean, the mission-critical platform for omnichannel advertising, today announced that it has been named a Strong Performer in The Forrester Wave™: ...
"Agencies say that we are easier to work with. Partners trust that we will help them navigate the online eco-sphere. And that mix - that perfect mix of global scale and local strength is what sets us ...
NEW YORK—Premion, a CTV/OTT advertising solution for regional and local advertisers, has launched expanded capabilities and new tools for advertisers to execute and optimize campaigns across channels.
Amazon Ads is consolidating power across retail and connected TV. Independent demand-side platforms like The Trade Desk could face increasing pressure. Even Alphabet and Meta aren’t immune to Amazon's ...