A new study shows AI search engines rely on less popular domains, expanding web diversity and challenging traditional SEO ...

The AI search engines also arguably have an advantage in being able to weave pre-trained “internal knowledge” in with data ...

Graphite reports that while AI-generated articles dominate online publishing, human-written content still outperforms in ...

Zoho co-founder Sridhar Vembu said on Saturday in a post on X that true creativity lies outside the training distribution. He ...

The next phase of search demands balancing optimization for both humans and AI agents while holding firm to core SEO ...

This holiday season, more shoppers are expected to use chatbots to figure out what to buy. ‘Tis the season for GEO.

Adopting a Generative Engine Optimization (GEO)-first approach means creating content optimized not only for human readers ...

Robots.txt tells search engines what to crawl—or skip. Learn how to create, test, and optimize robots.txt for better SEO and site management. Robots.txt is a text file that tells search engine ...

Geostar is replacing traditional SEO with AI-powered GEO agents that help businesses get discovered across ChatGPT, AI search ...

Google may not have been India’s first search engine, but it changed the way Indians used the internet forever.

A new academic study comparing traditional web search results with those generated by AI-driven systems has found that generative AI tools frequently rely on less popular ...