“By the time the local business gets a lead, it’s a fully vetted lead, and it’s got an AI summary,” says Craig Saldanha, Yelp ...

Press Advantage, a leading press release distribution service, has announced enhancements to its geo-targeted distribution capabilities designed to strengthen local search visibility and Google My ...

Not long ago, showing up in a Google search was enough. A complete Google Business Profile (GBP) and a steady stream of reviews could put your client in front of the right customers. But today’s local ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Over the years, I’ve watched visibility move from keyword tactics to authentic local ties, ...