Google Ads is targeting businesses within their Gmail accounts, offering them free consultations. Notably, the promotion is delivered through pop-up notifications rather than emails, making the ...

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Finding the budget, time, and resources to properly advertise as a small-to-medium-sized business (SMB) can be a daunting task. Pomelli, an AI experiment from Google Labs in collaboration with Google ...

A major update to Google Local Services Ads requires businesses to link their accounts to a Google Business Profile by November 21, or risk having their ads paused. There’s a big change coming that ...

As the Search Generative Experience (SGE) nears its one-year anniversary, Google is reportedly considering making it a paid feature, but is not considering an ad-free offering. Since the announcement ...

Optimized targeting is one default Google Ads feature that gets a ton of vitriol. Sure, it’s not the best choice for everyone. However, there are definite use cases for this automated targeting ...