Nike dropped three "Eliud Kipchoge" colorways of its most popular running shoes for the 2025 New York City Marathon.

Nike's shift from 'Just Do It' to 'Why Do It?' reflects America's cultural embrace of hesitation over action, marking a ...

Nike has shown off an intriguing new pair of shoes, dubbed Project Amplify, that it claims to be the "world’s first powered ...

Nike has been working on some strange new ideas. The first is a pair of shoes that activate your mind body connection through ...

Nike unveils Project Amplify, revolutionary motorized shoes developed with Dephy that add powered assistance to every step ...

From puffer jackets to best-selling kicks, our commerce editors round up their favorite things to buy from The Swoosh in 2025 ...

A flight attendant told InStyle that she wears New Balance sneakers for long travel days. Shop the podiatrist-approved brand’s shoes, including elevated fashion pairs and supportive running sneakers ...

Nike CEO Elliott Hill has been on the job for just over a year. Here's a look at what's gone right, and wrong.

Nike initially debuted an inflatable jacket in 2008 with the ACG Gore-Tex Airvantage Exotherm Jacket. The brand brought back ...

During a pickup game, Fox unexpectedly showed up to the Red McCombs Community Court at Hemisfair Park with plenty of his new ...

We are less than 100 days from Italy playing host to the world’s greatest athletes in the Winter Olympics. Justin Surrency ...

Moore is responsible for the majority of Nike’s iconic ads and designs from the 1980s and several classic Adidas looks.