Have No Fear, Google Has Plans to Enshittify AI Search With Ads, Too

Google’s AI Overview has somehow successfully managed to get people to be less engaged with search results, clicking through ...

Google’s Robby Stein: Ads aren’t going away in AI search

Google Search VP says advertisers should expect new and novel ad formats built for conversational and multimodal queries.

Google Ads turns 25: A look back at the biggest changes and advances in search

Google marks 25 years of Ads, evolving from search keywords to AI-powered campaigns that reach audiences and deliver answers.
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What you need to know about Responsive Search Ads

Responsive Search Ads (RSAs) have been around for many years now, but for some reason, so many Google Ads practitioners still find them confusing. RSAs can be incredibly powerful if you know how to ...

netpulse AG Advances AI-Driven SEO Solutions for Digital Marketing Transformation in Switzerland

PRESSADVANTAGE – netpulse AG, a Swiss digital marketing agency, has expanded its artificial intelligence capabilities to ...

Google is changing how ads appear in Search, slowly and carefully

Google recently updated its sponsored search results – those listings that typically appear above organic results in search engine results pages (SERPs) – with new navigation ...

SEO decides where your website ranks on search engines — here's how it works and how to improve your search ranking

Search engine optimization (SEO) is the practice of designing your web pages so that your website ranks higher on search ...
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Digest: Latest Ad Tech Acquisitions; Publishers Losing Against AI Search Engines?

Today’s digest covers the latest acquisitions in the ad tech industry, new data exposing the severity of publishers’ struggle against AI search engines, and the countdown for this year’s All In Census ...